BEHANCE PORTFOLIO REVIEWS 2016
Branding/UX/UI/Event Organization
The Challenge
Behance Portfolio Reviews is an offline meeting of local creative communities across the world that allows designers to share their experiences and connect.
As co-organizer of the event, I aimed to gather more than 250 participants in Astana which required a lot of organizational work including website design, social promotion, and communication with speakers, designers, and sponsors.
The Approach
The main focus was on information architecture and content, which had to be clear and concise to reduce typical questions visitors send to organizers via email or social media. For the visual side minimalistic design was used together with bold typography and distinctive color on a one-page website. To add a positive vibe to the event’s website messages on buttons and text had a more relaxed and friendly approach.
